COMPETITION IN COMMODITY TRAFFIC
Keywords:Marketing Functions, Company Product, Competitiveness, Monopoly, Competition, Strategic Advantage, Strategy
This article focuses on the goal of competition is to achieve a competitive advantage, that is, to take a stronger competitive position in the market (which is manifested, as a rule, in capturing a larger market share) by offering goods of higher quality or simpler and cheaper, or due to a higher level of service. Consumers. Sometimes, in order to ensure a competitive advantage and force a competitor out of the market, price reductions for high-quality goods are practiced.